Art Director

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Swedish vodka brand ABSOLUT has unveiled striking new designs for the packaging of 11 of its flavored vodka range. 

Designed by agency The Brand Union, the vibrant new designs are an artistic expression of each all-natural flavored, sugar-free vodkas. 

The interpretation of the flavors were designed without the use of computers, but with the use of traditional design and craftsmanship tools, such as pen, paper, crayons, paint and brushes.